This Chinese New Year-themed 3D spot for Sunkist® reflects the ancient Chinese belief of offering oranges to the lion dance performers to ward off evil spirits.
In this spot, the oranges come to life as 3D characters out of fear of being eaten by the lion dance performers. They run off and replace themselves with two boxes of Sunkist® orange and apple juice packs.
All characters, textures, product packaging, calligraphy banners, props and environment was created and animated in 3D. |