The new Panasonic E-ion Air Purification System and ENVIO Inverter technology takes a form of a high-tech robot (dubbed "E-boy") battling germ critters.
3D characters of the robot and germs were designed, animated, movement tracked and composited against live-action film footage to create a realistic battle zone in the living room.
The second spot has E-boy in captivity but breaking free and prevailing over the evil germs. |